Award Winning Chinese Marketing Agency.
Creative Led, Impact Driven.
China’s consumers have evolved. They’re discerning, creative, and expect brands to mean more.
Success in China takes cultural fluency, originality, and relevance. We help global brands
connect with China’s new generation through creativity, insight, and the power of social influence.
What We Offer.
We spark new ways of seeing today’s China.
Our team doesn’t observe culture from the outside — we are part of it.
That lived perspective drives creativity with vision and impact.
Here’s how we put it into practice.
Consulting & Strategy
Navigating the Chinese market demands tailored insights. Our expert team supports you at every stage, from assessing market readiness and developing go-to-market strategies to providing advanced market research to giving you your Chinese name, trend analysis, and competitor insights.
Creative Campaign Development
Our 360-degree creative process develops impactful campaigns through strategic collaborations, innovative concepts, and visual design, ensuring your brand resonates with audiences whilst fostering lasting connections in the Chinese market.
Influencer & Celebrity
We create tailored influencer strategies, combining human insight with our Kurator™ database, to connect brands with a diverse network of Celebrities, KOLs, KOCs & Creators, amplifying awareness, engagement, and driving sales.
Content
We create culturally attuned content for China—adapting assets, guiding global teams, producing shoots, and crafting nuanced copy—backed by top creative talent and a trusted in-house network.
Media & PR
Creating content tailored for China uniquely positions us to amplify it—integrating paid and earned media, SEO, influencer partnerships, boosting, PR, and data-driven optimisation to drive both immediate impact and lasting growth.
Social Media & Commerce
We manage social platforms for our clients including, RedNote, Douyin, WeChat, Bilibili—strategically driving social commerce, influencer collaborations, and content activation to generate engagement, growth, and measurable results tailored to each brand.
The Lowdown.
We stay plugged into China’s creative pulse. Our team blends cultural insight, media experience, and first-hand access to the voices shaping what’s next. Working alongside leading influencers and creators gives us real-time perspective you won’t find in a report. This mix of creativity, access, and authority keeps us ahead of the curve—delivering ideas and commentary that are culturally sharp and strategically relevant.
