What We Offer

We help global brands thrive in China with strategies that are as creative as they are effective.
As a leading China marketing agency grounded in culture and powered by insight, we support
every stage of your journey — from market entry to brand love. With deep Chinese consumer
insight and expertise across social, content, and influence, we help you navigate China’s
fast-changing landscape with clarity and confidence.

Strategy & Creative.

Navigating China requires nuance and cultural fluency. We build tailored strategies that combine deep Chinese consumer insight with creative innovation — from readiness assessments and market entry plans to campaign concepts and content frameworks. Our 360° creative process spans strategy, design, production, influencer collaborations, and PR, rooted in how China’s digital culture moves.

By understanding the platforms that matter and the creators who shape them, we craft strategy-led creative that’s culturally relevant and commercially effective.

Social, Influencer & Commerce Activation.

We bring your strategy to life across China’s social and commerce ecosystem — RED, WeChat, Douyin, and Bilibili — as a fully integrated China social media agency.

Through Kurator™, our influencer marketing tool, we match brands with the right creators, from OG KOLs to next-gen livestreamers and KOCs.

Our work spans influencer marketing in China, content production, media planning, SEO, paid boosting, and PR storytelling. With our e-commerce license, we build and manage social commerce in China, from WeChat Mini Programs to RED stores — connecting influence, creativity, and conversion for measurable growth.

Our Frequency.

Behind every project is the way we work — our values, our energy, our spirit.
It’s what makes us different, and what our clients feel when they partner with us.

  • ANT DNA
    We go beyond — for our clients and our people. More than execution, we add value in ways you can’t put a price on: connections, opportunities and creativity that stretch marketing dollars further. It’s a mindset that drives us to do more, add more, and deliver more than expected.
  • ANTOLOGY
    We live the same culture as your consumers. We’re on Douyin, RED, WeChat, Weibo and Bilibili; we know the KOLs — some of us are KOCs. We hang out in the same places, scroll the same feeds, and show up IRL at the same events. This insider perspective means we don’t just study the culture — we’re part of it — and we help our clients unlock every corner of it.
  • ANTics
    We believe in positivity, connection and treating people right. Marketing is about humans, and our humans are our capital. Our team of 30 passionate “ants” — many together for 8+ years — are energised and inspired to bring their best to every project. We love what we do, we love who we do it with, and we believe that joy is part of the process.
Contact

Let's Connect.

Our China HQ is in Shanghai, but we also have teams in Hong Kong & London.

Shanghai

3F, No. 8 Building, 622 Huai Hai Middle Road, Shanghai 200020
上海市淮海中路622弄8号3楼 邮编:200020
+86 21 33688771
enquiries@redant.com

Hong Kong

19/F, Lee Garden One, 33 Hysan Avenue, Causeway Bay, Hong Kong SAR
+852 5583 3312
enquiries@redant.com

London

Flat Iron Building, 44-46 Southwark Street,
SE1 1UN
+44(0)845 459 3333
enquiries@redant.com

Contact